Izabela Kowalczuk-Pakula

Headshot

Bird & Bird

Partner

I am an EU tech regulatory partner (cyber, AI, digital governance, privacy) at Bird & Bird.

I have been working in the tech regulatory area since 2007. I joined Bird & Bird in 2010 as a junior associate and successfully progressed to partner in 2018. Today, I lead one of the largest data protection and tech regulatory teams in the Polish market that serves clients on global projects across multiple jurisdictions. 

I am a business-minded professional. I am passionate about technology, and my professional expertise is strongly related to this area. I effectively advise clients on the design of marketing services, adtech (retargeting, programmatics, look alike retargeting, Pay or Consent models), recruitment processes, AI and cloud services, for, i.a., the insurance, fintech and pharmaceutical sectors.

I also support clients in creating a thoughtful and pragmatic data protection strategy and assist clients through data leak crisis situations, representing them during audits and in proceedings before the Data Protection Authority and the courts.

I am proud to be appreciated by my clients as a forward-thinking strategist and a pragmatic expert, adept at crafting sophisticated strategies for clients, which is reflected in international industry rankings (leading individual in The Legal 500 EMEA, Band 2 in Chambers Europe, and individual recognition in Who's Who Legal EMEA).

 

Contributions by Izabela Kowalczuk-Pakula

  • Member of European Advisory Board 2025 - 2026
  • Personalized Advertising and Pay or Consent Models | Spersonalizowana reklama i modele Pay or Consent
    Speaker at In-Person Poland KnowledgeNet: 8 May 2024
  • Privacy and AI Virtual Meetup
    Speaker at Virtual Poland KnowledgeNet: 13 July 2020