About the IAPP

Joe DeMarzio leads PwC’s Data Risk and Privacy practice for the Sports, Entertainment, and Media industry. He advises major sports leagues, teams, and global media organizations on building trusted, compliant, and value-driven data ecosystems. Joe helps clients navigate the complex intersection of privacy, consent, security, and AI governance to enable innovative fan and consumer experiences. A recognized thought leader, he frequently contributes to industry panels and publications on the future of data trust and responsible innovation.